Written by Josie Aplin on 23 May 2016
How has your week been? It’s been busy in our neck of the woods. We’ve been sorting out our up and coming events and working on some exciting projects too. Is it really June next week? This year is seriously flying by.
There’s been plenty going on in the world of technology, recruitment and advertising too. This is what you might have missed:
Google’s Annual IO event
Last week, Google held its annual IO event, geared towards developers. Hot on the agenda was Google’s serious entry into the Virtual Reality sphere: Daydream.
Daydream, coming to consumers this Autumn, is made up of three parts: smartphones, headsets and controllers, and applications. It’s a huge step up from Google Cardboard, as it has a full visual interface and support for in-app purchases.
It’s definitely been a hot topic in the office. What do you think?
The Secrets of Facebook Hires
Have you ever wondered how Facebook attracts top talent? With over 13,000 employees in locations across the globe, the social media company has to work hard to attract and retain top talent. So how do they do it?
Well, it starts at the beginning. The candidate has to fit the Facebook culture and share the same values as the business. So needless to say, Facebook looks for personality, skills and attitude over qualifications. They would rather a candidate is a risk-taker, who is prepared to get it wrong, rather than someone who follows the rules to the letter.
What are your thoughts? Is hiring this way a risk only huge corporations like Facebook can take?
France Email Opt Out
How productive do you think technology makes you? Is it a help or a hindrance? A study from a UK thinktank has revealed that two thirds of employees feel they are working longer hours than two years ago. However, only 10% of these felt they were more productive.
And we bet you can guess what the number one productivity killer is. Of course, it’s our old friend, the email inbox.
So what can we do to combat this? France’s socialist party have put forward a vote to encourage employees, in organisations with fifty or more people, to draw up a charter of good conduct, setting out normal email hours – and typically encouraging employees to disconnect from work emails during evenings and weekends. But, the proposal has been met with mixed reactions.
Is Hollande's idea realistic?
Is it all a bit too Big Brother? Or do you think we need to implement something like this before emailing colleagues over the weekend to discuss a meeting on Monday becomes the norm? (Or maybe you already do this?!)
BREXIT and TUPE
As the referendum looms closer (one month to go!), basic planning on the consequences of Brexit need to be considered. A leave vote would have considerable implications for UK employment lawyers, as much of employment regulation is driven by EU law. One of the key topics of conversation is surrounding TUPE.
What is TUPE?: TUPE stands for Transfer of Undertakings (Protection of Employment) and applies to businesses of all sizes in the UK. It comes into effect to protect existing employees, when a business changes owner. Understandably, there are fears that workers may not be offered the same protection in the event of Brexit. There’s a good analysis of what could happen if the UK left Europe here.
Girls Can’t Code
A-ha! Are you wondering why there’s such a limited number of female coders? Well, the answer has been uncovered. Quite simply, it’s boobs.
Oh, and periods.
And mood swings.
And just being so damn pretty.
Of course, we’re kidding. But an innovative take on why girls supposedly can’t code has become an internet hit. The series of short satirical videos from the not for profit organisation Girls Who Code have been created to question the ridiculous reasons why young girls are not encouraged to head into a coding career.
Too moody to code.
One from the Archives: Life’s Too Short to Be in The Wrong Job
Every now and again, we'll take a dive into the archives to dig up some of our favourite campaigns from yester-year. If you'd like to see us feature one of your favourites, let us know in the comments section.
In 2006, German online recruitment agency, jobsintown.de, started a four year print ad campaign highlighting workers in unenviable, unusual ‘jobs’. Images of people depicted in uncomfortable working environments were placed on the side of machines, such as jukeboxes, petrol pumps, ATMs, children’s rides and coffee machines, to make it appear as though they were operating them.
The campaign was created to remind the public that you don’t have to be in a job you don’t enjoy.
In 2011, the recruitment agency offered up a video version, with a similar theme.
As a result, the agency saw a 25% increase on site visits from the previous year and a marked increase in their brand awareness. What do you think of the campaign?
So friends, that’s it for another week. We will be back next Monday with more recruitment and technology news. Don’t forget, if you’ve found anything interesting, thought-provoking or just plain quirky – let us know in the comments section. We’d love to hear your thoughts.